He also thought the raw, simple cover reflected a similar sensibility in the band's bluesy, rootsy rock. The name of this album is Brothers' against a black background. According to the New York Times, Michael suggested text that read, 'This is an album by the Black Keys. Michael came up with the idea to just put words on a sleeve (meta, self-referencing words on a self-aware sleeve) when everyone decided to do something different from the standard album covers they'd done earlier. Black Keys drummer Patrick Carney's brother Michael designed the cover of Brothers. Sometimes, you can sell something just by saying it plain. But why such a chaotic image? Dwane said the band wanted the Babel cover to capture the spirit of their 'Gentlemen of the Road' tour, particularly its 'party vibes.' So everyone was being unnaturally fast in the background.' So that explains the blurry look. Band member Ted Dwane told Fuse that his girlfriend runs 'an immersive theater company, and they came in and got everyone to go crazy. They're partying so hard there's no way they're listening to Mumford & Sons, except they probably are because all those people are friends, relatives, or employees of Mumford & Sons. The cover of the record counteracts how seriously the band takes itself and its music, depicting the band sitting on a bench (some of them are even smiling!) while behind them, in front of a pub, there is much revelry, dancing, a guy in a crazy costume, and even a horse. The most banjoing-est band on Earth broke through in a huge way with Babel, its second album of hard-charging, old-timey American folk music as performed by a bunch of English guys in vests.

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